Eight gestures for a more responsible beauty

Sourcing locavore, flacons recyclables, recharges ou nouveaux réflexes à intégrer dans nos routines, nous pouvons tous à notre échelle oeuvrer pour une beauté plus clean et plus responsable. D’ailleurs, si l’impact environnemental de leur production est désormais pris en compte par la plupart des marques dès la conception de leurs produits, les initiatives se multiplient pour aller encore plus loin. Dernier exemple en date chez le groupe Pierre Fabre (propriétaire d’Avène, Klorane, Ducray, A-Derma…), qui a lancé cet été son Green Impact Index, sorte de Nutriscore de la cosmétique qui permet d’évaluer d’un simple coup d’oeil l’impact environnemental et sociétal de chaque référence selon une méthodologie validée et cautionnée par Afnor certification. À travers cet outil, le groupe s’engage à être plus transparent sur ses sources d’approvisionnement, ses ingrédients ou son impact sur la faune et la flore. Une bonne nouvelle pour les consommateurs, qui peuvent désormais mesurer précisément l’engagement des marques du groupe et acheter en toute connaissance de cause. Et un exemple à suivre. Après le bio et le clean, voici venu le temps du « conscious care ».

1/ Adopt the reflex reflex

Because choosing a rechargeable product saves 60 % to 65 % plastic on hygiene products, but also to use less glass or aluminum, to spend less energy and therefore to lighten your carbon footprint.The packaging serves as writings to keep as long as possible and the brands take advantage of it to make them aesthetic and highly desirable: this is the case with Guerlain with the sublime jar of the imperial black care, at Dior with the Dior Prestige cream andIts briefcase or in the young brand La Crème Libre which conditions all its references in concrete pots as chic as it is resistant, handcrafted in a workshop of craftsmen in Champagne-Ardenne.

Glass bottles recorded at 1 euro

Other players in the sector go even further and bet on the bulk.A concept successfully adopted by the food industry and which is starting to democratize beauty version: since 2017, the Cozie brand has offered organic care ranges in glass containers to reuse by filling them in the 150 partner stores.Same bell in the Pierre Fabre laboratories, who try the adventure of the bulk with Klorane and A-Derma: since January 15, the group's Toulouse concept store, called the Lab allows the "refill" of glass bottles recorded at1 euro.A dozen pilot pharmacies should follow.Especially since the test has just been transformed by Léa Nature with her shower gel bar and So’Bio Étic shampoo, which will invest 500 points of sale and supermarkets within two years.

2/ Buy Local

By limiting distances and journeys, consuming local makes it possible to considerably reduce the carbon footprint: the ingredients travel less and the products manufactured on site are transported over a smaller distance before arriving to the consumer.Who can in passing check the exact origin of its purchase and benefit from cooler formulas, developed from cultivated raw materials in France and well regulated.The brand Dr Pierre Ricaud, of the Rocher group thus formulates its products in its Breton laboratory for thirty-five years, and it is also in Brittany that they are manufactured and shipped.The same for Melvita, in Ardèche, and Caudalie, in the Loiret.

Buying local allows you to value and keep employment

For its part, Maison Leonor Grayl is committed to making French companies work, and its packaging, is 100 % made in France.If being "loca-beautista" is a civic attitude, by opting for the hexagonal quality, we also make sure to use reliable and safe products, designed fairly.French qualitative standards are indeed very strict and impose demanding controls, which ensure perfect consumer safety.

Likewise, from an ethical point of view, French legislation requires a policy of remuneration and respect for working conditions even safer than a Fairtrade label!Finally, buying local allows you to value and keep employment, fight off -center and avoid industrial desertification by participating in the country's economy.A committed approach that perfectly defines the young make-up brand 100 % made in France the French make-up.His mission ?Make affordable quality and allow all women to have access to products from hexagonal know-how.

3/ Use biodegradable formulas

We are talking about "biodegradation" when a rinsed product (shampoo, scrub, etc.) can be naturally disaggregated in simpler compounds by biological organisms (fungi, yeasts, bacteria, etc.).And therefore decompose and disappear instead of continuing in the environment, with a risk of induced pollution.The time that this process will take depends on its environment and its chemical properties.The allegation present on the packaging of your cosmetics is therefore not free: it guarantees that European legislation has verified that they can be degraded to more than 70 % in twenty-eight days.To find out if this result is achieved, solar creams are the subject of a second test practiced in sea water and the mention "biodegradable" ensures that the biodegradability rate has been reached, but after sixty days,Because bacteria are less concentrated in the marine environment.

4/ Review your make -up removal routine

Daily make -up removal is essential ... but not very ecological.The solution ?Say goodbye to cotton discs and replace them with vegetable microfiber squares (bamboo, eucalyptus or organic cotton) or a konjac sponge, washable, and therefore reusable.Just moisten the first and pass them on the face to dissolve eyeshadows and gentle mascara.Ideal for sensitive skin because the addition of a cleansing product is not essential.

100% renewable make -up removal discs

And some brands have pushed eco -responsibility very far: Lastround thus offers removal discs in 100 % renewable materials, reusable 250 times each (the equivalent of 1,750 single -use discs), nestled in a case made with plastic collected inthe oceans.As for the Konjac, made from the root of a crushed Asian plant and mixed with water and then cooked to transform it into a soft sponge, it must be moistened before using it, with or without product.It is then suspected so that it dries in the open air: 100 % natural and therefore ecological, it brings a slight exfoliating action and makes it possible to obtain a "clear skin" effect.

5/ Prefer "without packaging"

Using solid cosmetics makes it possible to reduce its environmental impact by eliminating plastic bottles and overpagery.A 0 waste objective for beauty consumption that is both more practical and more responsible.Formulated without water and with very few surfactants, solid shampoo contains no preservatives, for example, cleans without irritating and lasts twice as long as a traditional shampoo bottle.Biodegradable and often labeled "cruelty free" (not tested on animals), it is more natural, perfectly nomadic and is suitable for the whole family.

Solid toothpaste

Same principle for facial cleaners in breads which require less water during their manufacture and are packaged in a reduced packaging to the minimum strict, limiting both the resources necessary for their production and the waste generated by their use.As for solid toothpaste, made from natural ingredients such as calcium carbonate, peppermint essential oil or charcoal, it is crunched or rubs down on the toothbrush.An alternative that makes you think when we know that we use on average 276 tubes of toothpaste in a life, and that the latter are part of the residual waste, which does not recycle.

6/ Build on multifunction products

"Layering", a beauty tendency which consists in superimposing dozens of products on his face, seems today outdated: in these times of eco -responsibility, where overconsumption is no longer in fashion, we are now focusing on alleviationand simplification, embodied by the “skip-care” movement.Because this minimalist current aims on the contrary to reduce the number of ingredients and gestures for a shorter and more efficient routine.

These products can be used by the whole family

So make way for multifunction products such as balms that repair, soothe, treat cuticles or discipline the wicks of a single gesture, or versatile oils that satine and velve from the hair root to the tip of the feet.Often nomadic and resolutely antigaspillage, they can be used by the whole family, limit waste and are also more economical!

7/ Choose clean makeup

Formulated without controversial substances, pigmented at will and invested with an assertive ecological responsibility, the Clean version makeup presents a high percentage of naturalness without any compromise on sensoriality or performance.The new Kisskiss Shine Bloom brilliant lipstick thus displays 95 % of natural ingredients, obtained thanks to cold extraction processes without any solvent or preservatives, to minimize environmental impact, but also organic ingredients, asShea butter.And the 2021 version of the brand's cult terracotta at the bee is not to be outdone with its 96 % of natural ingredients!The beautiful Korean Dear Dahlia puts on a resolutely vegan formulation and a patented flagship asset, the extract of Dahlia Variabilis flowers, full of antioxidants and vitamin C.At Absolution, we have the clean pearly in the tube for twelve years, between recycled packaging, providers engaged in sustainable development, organic formulas and bottles to minimalism studied.On the mascara side, the brand is focusing on a formula based on beeswax and carnauba enriched with abyssinia oil with sheathing and nourishing properties.And the varnish also goes to the green!The young brand Clever Beauty is thus formulated using bio -based ingredients and solvents and goes even further by equipping himself with an intelligent cap: it only takes a pressure to bring the brush down to the bottom of the bottleand use to the last product drop.Did you say manager?

Read.The Green Beauty Guide

8/ Know how to recognize controversial ingredients

Some synthetic molecules are suspected of having harmful health effects while others are criticized for their environmental impact ... Are you lost?We explain to you!

Methylisothiazolinone (MIT)

Forbidden since February 2017 in non -rinsed cosmetic products, we still commonly find MIT in shower gels and antipellicular shampoos.Problem: the molecule can be strongly allergenic and trigger redness and itching one to two days after it put in contact with the skin.To avoid it, read the labels: its presence must be included on the packaging, although its concentration is disoriented

The triclosan

Suspected of being an endocrine disruptor, this antibacterial potentially present in soaps, deodorants and especially toothpaste is also likely to promote allergies.He is criticized for being bioacculable, that is to say for storing in the fat fats from which he then diffuses gradually, creating a permanent exhibition which could harm the reproductive and thyroid functions.Good news, this very wide antibacterial antibacterial is far from essential because it does not specifically attack bacteria responsible for cavities.To avoid it, just read the composition of your product.

Silicones

By placing themselves on the epidermis and the hair, they form an occlusive film which smooths and makes the locks shiny and creates a soft and silky skin effect while maintaining an illusion of hydration.In the end, many brands have banned them because this “hide and off” action prevents assets from penetrating, altering tissues and fibers under the cosmetic film in passing.In addition, silicones represent a real problem at the environmental level: very difficult to biodegradable, they can take hundreds of years to disintegrate in the wild.To track them, look in the list of ingredients the endings in "icon", "iconol" and "siloxane".And adopt clean formulas offering cocktails of oil and plant esters, complex alternatives and difficult to formulate but better and better controlled.

Read.Organic beauty: Decryption of natural products

Sodium Laureth Sulfate

This particularly effective washing agent to disperse fat in water is very present in shampoos: difficult to do without it because its foaming power leaves the impression of impeccable cleanliness after rinsing.However, in the long term, sulfates, drying, can irritate the scalp and promote the appearance of dandruff and some are eco.Green marks have therefore replaced them with natural foaming agents from sugars and coconut oil, wheat or corn which provide a softer and less harmful washing function for aquatic environments.

BHA and BHT

Also known by the name butylhydroxyanisole and butylhydroxytoluène, these synthetic antioxidants are used to avoid rancing fatty body ... but they are also identified as being potential endocrinian disruptors.In addition, the CIRC (International Center for Research on Cancer) suspects the BHA of being carcinogenic.The parade ?Organic, whose charters prohibit the use of synthetic antioxidants.