This is the lipstick that the world envies the French

"come truccarsi alla francese" (how to wear French makeup?) Title "L'officielle" Italian, "Descubra os segredos de beleza da it girl Jeanne Damas" (discover the secrets of beauty of it-girl Jeanne Damas) proclaims the Brazilian "vogue", "the best matte lipsticks for faking a Frenchgirl put" announces "Byrdie", "how to wear Red lipstick like a Parisian" On the English blog "the Gypsy beauty",

This is only a brief excerpt from foreign media concerns about "French beauty". Throughout the articles, the analyses all point to the same conclusion: "French women like to wear red lipstick." A cliché that adds to the baguette and the beret? The vermilion stick, in the matte finish, would fit in our makeup kit. Day and night, he would be our ally. And no matter how we look, he's the one who dresses our mouth in the nuance that makes all the difference. An audacity that the international scene envies us and that "Byrdie" defines as a "low maintenance French girl vibe".

The it-girls and the experts see red

It has to be admitted, the hexagonal icons draw the contour of this French style. International media focus? Jeanne Damascus. The it-girl made "no make up" her signature. Its complexion is simply enhanced by a red lipstick. In addition to developing her lipsticks Rouje palette, she has detailed in a video for the American "vogue", the steps in order to reproduce this bitten mouth that foreigners are fond of.

This beautiful look "effortless" and "elegant" inspires many make up artists. In the backstage of the Balmain fall / winter show 2018-2019, the British Val Garland, Global make Director for L 'Oréal Paris, explained that she wanted to reproduce the look of a "cool Parisian chic".

Makeup experts are involved in conveying this image. Like the makeup artist Violette, Global beauty Director for Estée Lauder. The French woman explained to the American magazine "Glamour" in 2016: "I always found that chic women wore lipstick. I think that's a very French thing. . I made it one of my beauty precepts, betting on a very natural look, so I like to wear an intense red lipstick and nothing else. "