Red mouth: the French eco-responsible makeup house
La maison de maquillage française La Bouche Rouge fait rimer luxe et éco responsabilité en proposant une collection de rouges à lèvres, de mascaras et de poudriers rechargeables made in France, uniques, et durables.
This filming was carried out outside the store's opening hours in accordance with the health measures in force
While the cosmetic industry represents the third most polluting industry after that of the automobile and fashion, the French makeup house La Mouche Rouge intends to demonstrate that it is now possible to buy eco-responsible makeup andHigh quality.
To do this, the company avoids, in particular, any form of plastic, from the formulation of its products to their distribution in stores.A concrete corporate policy far from "greenwashing" too often met.
Responsible makeup: natural and efficient
Through its responsible range, the red mouth offers to discover its different rechargeable lipsticks, sold in nearly thirty different colors.Another singularity: the brand also offers to create its own color of lipstick.
Each of them is available in a leather or vegan setting, and consists of a formula unique in the world, without beeswax or petrochemical derivatives, rich in antioxidants and natural anti-aging.The flagship product of the red mouth alone represents an object of high leather goods with the eco-responsible composition.
In its catalog, the red mouth recently offers black serum: the first glass mascara designed from a formula composed of 99 % of natural ingredients of natural origin.The black serum heals the eyelashes while making up them.
A French house in full development
With an ephemeral garden unique at Bon Marché in Paris, the house is launching its new generation makeup range on its website, and will soon be available at Galeries Lafayette.
The red mouth thus wishes to accentuate its development by continuing to have a positive impact for the planet, but also for the company.For each lipstick sold, the French house undertakes, for example, to provide 100 liters of water to the association "Eau Vive International" in favor of Togolese children.
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